Awareness for Magenta TV
A shop is lifted to a new level: THE DIGITALE migrates the entertainment world of Telekom to a new system and ensures significant traffic increases. In order to increase the awareness for the Telekom entertainment product world, a CMS change was necessary.
- Conception product & process optimization
- Setting up a native advertising campaign
- Project management
- Expert reviews
These services we have used:
Analytics & BI
Strategy & Conception
Design, UX, Conversion
Content & Editorial
Development & CMS
Marketing & Promotion
- Conception of product and process improvements
- Setting up a highly optimized native advertising campaign
- Project management for the migration with new CMS CoreMedia
The result of the successful migration was a 300% increase in traffic.
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