Telekom Business Clients – SEO Consulting & Content

Challenge:
SEO ranking losses in the B2B shop

Actions:
Development of SEO optimization concept
Ongoing SEO training and consulting
Creation of conversion-strong SEO content

Services:
Analytics & BI
Strategy & Concept
Design, UX, Conversion
Content & Editorial
Marketing & Promotion

Results:
Optimized strategy and know-how in the team
Significant increase in SEO traffic

Link to project

Challenge:

Despite ongoing technical optimisation measures, the digital B2B sales channel recorded massive losses in rankings.

Actions:

• Development of SEO optimization concept from a content & UX perspective
• Training sessions with editors
• Introduction SEO tool, training the employees
• Ongoing SEO consulting
• Creation of SEO content for the top keywords
• Development of Naming & SEO keyword list based on Big Data analyses
• Development of marketing strategy and channel recommendations

Results:

• Optimized strategy and know-how in the team
• 71% increase in visibility
• Significant increase in SEO traffic